I’m Andrew Playford. I’ve spent more than 20 years as a CFO across venture-backed startups, SaaS businesses and consumer brands, helping companies raise capital and manage cash.
I have never met a finance team with time to spare.
Not because they were slow. Because most of the month is routine: tying payments to orders, coding bills, chasing a balance, keying the same totals into the same sheet. Work that has to be done, has to be done right, and teaches nobody anything the second time.
The judgment, the part a business actually needs from its finance people, gets whatever hours are left.
Machines can do the routine now. That was not true five years ago.
Everyone knows it. The agents are fast, they are accurate, and they cost less than people. But accountants are practical, and the first questions they ask are the right ones. Where do these agents sit? What do they do? Can I see them? How do they fit into the way we close?
Most of what is being sold does not answer those questions. It is a chatbot over a ledger, or a dashboard nobody asked for, or a promise to replace the team, which is the one thing no owner and no controller wants to hear.
So Pursor is built as a service, not a tool. The agents sit above the systems you already run and nothing is replaced. Each one has a page showing what it did and how it knew. What it cannot settle comes to a person, with the reason, and you decide how much it does.
And a qualified account manager who knows businesses like yours implements it, tailors it, and stays. There is someone to call. A CFO is accountable for the result.
Two principles matter more than any of the technology.
People decide. An agent does the routine and brings the exceptions to a person. It never certifies what a system already knows, and nothing it does is hidden behind a summary.
Your data stays yours. Every connection is read-only and you hold it. No model is trained on your data and no vendor retains it. Everything Pursor knows about your business you can take with you, or delete, without asking anyone. It is a button, not a support ticket.
I am a CFO who ended up building software, not a software person guessing what finance wants. That is the whole reason Pursor works the way it does.
Andrew Playford
Founder & CFO, Pursor